More than a Sweet Piece of Data: Marketing in the New Age of Doing Business

Photo by Kristina Flour on Unsplash Are you someone willing to take the easy way out? What if you knew you could get away with it? Just a few shortcuts and you're the envy of your fellow entrepreneurs. A few things…

Marketers Selecting a CDP Must Consider Privacy

Check out Jodi Daniels article in AdExchanger on what marketers should consider when selecting a CDP.

5 Reasons Privacy Is More Than A One Trick Pony

If you haven't begun to consider privacy beyond the GDPR checkbox, take ten minutes to read this before you smugly announce you've "done that already". These five reasons could not only save you the hassle of being oh-so-very-wrong, when treasured…

CCPA 101: The Clock is Ticking & How to Comply before 2020

California Consumer Privacy Act (CCPA) is top of mind for so many companies small to enterprise. We're still in the early stages of getting ready for CCPA and I was fortunate to be featured on the National Technology Security Coalition (NTSC)…

Privacy Day 2019!

I had the privilege of writing a piece for ITSP Magazine on Privacy Day 2019 and what companies should be doing the other 364 days it isn't Privacy Day. Check it out here!

What You Need to Know about CCPA

The California Consumer Privacy Act of 2018 is the most comprehensive general data privacy bill of its kind to pass in the United States at a state level. Its purpose is to increase transparency when it comes to the physical and digital data…

5 Reasons CCPA Should Be on Your To-Do List Now

Much like with GDPR, CCPA may not be among the aspects you're most eager to dive into when it comes to your business. Getting ahead of the game, however, will not only save you the unnecessary stress, and higher price points, that come with…

Top 10 SMB Security Tips 2018

Not-so-fun fact: 61% of security breach victims are small to medium sized businesses according to Ponemon Institute's 2017 State of Cybersecurity for Small and Medium Businsses. Not what you expected, right? Many people think that cyber…
Lock with CCPA on it

California Passes New Privacy Law and What It Means for Your Business

California adopted what is considered the strictest general privacy and data security law (also known as AB 375) in the country, called the “California Consumer Privacy Act” (CCPA) on June 28,2018. The Act becomes effective on January 1,…

GDPR Will Have A Big Impact On Small And Medium Business – Part 1

In just less than 6 months, the European General Data Protection Regulation (GDPR) comes into full force. On May 25, 2018, GDPR all companies who collect and store personal information on European Union (EU) citizens must be compliant. A…