Entries by Jodi Daniels

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What Is Included in a Privacy Risk Assessment?

Every action and adventure movie in the history of movies has a scene that looks like this: IN SECRET LAIR — NIGHT Hilariously funny computer-nerd sidekick with crushing social anxiety is talking with an uber-suave, secret super-agent about taking down moles in the government intent on destroying society as we know it. Sidekick: Wait a […]

Best in Show: How to Build an Exemplary Preferences Center

Thanks to cable TV and Christopher Guest’s hilarious Best In Show mockumentary, even cat people are familiar with the snobby, persnickety world of dog competitions.  The Westminster Kennel Club Dog Show is the second-longest-running sporting event in the United States, second only to the Kentucky Derby. Every year since 1877, when a group of rich […]

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Data Privacy as a Service

There is a lot of *aaS-es in the world of cloud-based computing. No, no.  That’s not what we meant. We’re talking about X–as-a-service options. First, there was SaaS, or Software as a Service. Originating in the 1960s as terminal keyboards networked to a mainframe computer in a hub-and-spoke system, SaaS has been in continuous evolution […]

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What Is Opt-In and Opt-Out and How to Do It Right

Until the mid-2010s, there were almost no comprehensive laws protecting digital privacy for anyone except children, and even those laws were few and far between. This lack of government oversight gave industries almost no motivation to create best practices governing what types of data could be collected or how it could be used. While there […]

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Doing the Right Thing as Marketers to Build Trust

Hint: privacy is the right thing.  Do the right thing as marketers to build trust. —Jon Dick, VP Marketing, Hubspot For marketers, privacy can be a four-letter word. After all, your entire job is to get your message in front of as many people in your target audience as possible.  But as people who specialize […]

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Checkout This Privacy Checklist for Ecommerce

Ecommerce is big business. Really big business. Across the entire world. In 2020, retail sales in the US declined 10.5% while ecommerce sales grew 18%.  Another statistic?  Over 2.14 billion people are expected to spend $4.2 trillion purchasing goods or services online this year.  As an ecommerce business owner, you probably know a lot about […]


Uncovering China’s New Privacy Law

On Aug. 20, 2021, the Standing Committee of China’s National People’s Congress enacted China’s Personal Information Protection Law (PIPL)(Translation available here). Taking effect on November 1, 2021, the PIPL will serve as China’s first comprehensive privacy law. The PIPL clarifies and consolidates obligations on processing of personal information at a national law level. Together with […]

The Colorado Privacy Act 101

The Four Corners of the Centennial State’s new privacy law Colorado is home to the highest incorporated city in the US (Leadville), the highest paved road in North America (the road to Mt. Evans), and the highest car tunnel in the world (the Dwight Eisenhower Memorial Tunnel). It’s also the home to the country’s third […]